Overlooked Offerings

Stop ignoring your hotel amenities when selling to groups! It's great to see that your hotel is fully booked, but it's unfortunate that your on-site outlets aren't getting the attention they deserve. After all, it's a shame to see guests from your room blocks dining at other establishments or even extending their stay at a competitor's hotel after their event has ended.

But imagine if you could communicate all your offerings to guests the moment they book their room block. By offering room upgrades, breakfast packages, or even shoulder dates upfront, you could significantly boost ancillary revenues from room blocks.

Pensive businesswoman in a suit looking at a desk telephone.

7 tips to skyrocket revenue and improve group business

Showcase hotel delights to group guests

With Cvent Passkey, hotels can easily promote their restaurants and spas directly to group guests, ensuring that they don't miss out on any of the amazing amenities available to them. Imagine being able to offer group guests special deals and packages for dining at your hotel's restaurant or enjoying the spa, or even providing exclusive breakfast packages when guests secure their room in the block.

But wait, it gets even better! Cvent Passkey also allows hotels to specifically target groups and attendees, including those on the room list. This means that hotels can reach out directly to guests and let them know how they can enhance their stay and make it a truly unforgettable "bleisure" experience.

Unlock upsell opportunities

Allow guests to enjoy amenities

They’ve been able to create customized webpages for our planners, and this is what's attracting them to enjoy the amenities and spend additional time at the property. So therefore, we’re able to increase those revenues.

Becky Liston,
Associate Director of Sales
Bellagio Resort Hotel and Casino

Discover how your business will grow with Passkey